If you can’t measure it, you can’t improve it
How do you eat an elephant? One bite at a time!
If you can only be good at one thing, be good at lying . . . because if you’re good at lying, you’re good at everything.
If you want to seduce a beautiful woman, court her ugly sister.
By itself, genius can produce original thoughts just as little as a woman by herself can bear children. Outward circumstances must come to fructify genius, and be, as it were, a father to its progeny.
Very few companies have died due to launching early; at worst, you’ll have a onetime product embarrassment (as Apple did with the first version of its iPhone Maps app). However, countless companies have died by losing the nerve to ship, and freezing into a coma of second-guessing, hesitation, and internal indecision. As in life, so in business: maintain a bias for action over inaction.
Growth for the sake of growth is the ideology of the cancer cell.
If you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what’s next.
A goal without a plan is just a wish.